{"id":205696,"date":"2025-06-12T14:00:00","date_gmt":"2025-06-12T14:00:00","guid":{"rendered":"https:\/\/ibkrcampus.eu\/campus\/uncategorized\/why-laopu-gold-is-one-of-the-hottest-luxury-stocks-right-now\/"},"modified":"2025-06-13T15:57:58","modified_gmt":"2025-06-13T15:57:58","slug":"why-laopu-gold-is-one-of-the-hottest-luxury-stocks-right-now","status":"publish","type":"post","link":"https:\/\/www.interactivebrokers.eu\/campus\/traders-insight\/securities\/stocks\/why-laopu-gold-is-one-of-the-hottest-luxury-stocks-right-now\/","title":{"rendered":"Why Laopu Gold Is One of the Notable Luxury Stocks Right Now"},"content":{"rendered":"\n

Most of you know by now that I\u2019ve long emphasized the two powerful forces driving gold demand: the Fear Trade and the Love Trade.<\/p>\n\n\n\n

The Fear Trade is what most Western investors are familiar with. It\u2019s the flight to safety during times of uncertainty, driven by concerns over inflation, interest rates, geopolitical risk and more. Gold has historically been sought as a safe haven during crises and recessions.<\/p>\n\n\n\n

The Love Trade, on the other hand, is based on cultural affinity, religious tradition and rising household incomes, particularly in India and China, the two biggest consumers of the precious metal. Accounting for roughly 60% of global gold demand, the Love Trade is about buying physical gold as a symbol of status and celebration.<\/p>\n\n\n\n

This brings me to Laopu Gold, a Hong Kong-listed company we recently took a position in, as we believe it sits at the very heart of China\u2019s Love Trade.<\/p>\n\n\n\n

A Cultural Phenomenon with Explosive Growth<\/strong><\/h2>\n\n\n\n

Founded in 2009, Laopu Gold is a homegrown luxury brand with a deep focus on traditional Chinese goldsmithing. Its name, Laopu, literally means \u201cOld Shop,\u201d a nod to the company\u2019s emphasis on cultural pride and nostalgia.<\/p>\n\n\n\n

Laopu\u2019s business model involves selling high-purity 24-karat gold pieces using a fixed-price, high-margin model. More than just a jewelry retailer, Laopu is selling exclusivity and exquisite design, which may be why some people think of the company as the \u201cHerm\u00e8s of gold.\u201d<\/p>\n\n\n\n

The stunning results speak for themselves.<\/p>\n\n\n\n

Its stock has soared more than 2,300% over the 12-month period through June 4, 2025. Year-to-date, it\u2019s up 315%\u2014all while much of the Chinese economy has seen lukewarm recovery at best.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Past performance is not indicative of future results<\/p>\n\n\n\n

In an investment note dated May 28, JPMorgan projects Laopu\u2019s annual revenue will reach nearly $20 billion this year, representing a 135% increase over 2024. Net income is forecast to reach $3.8 billion, up from last year\u2019s $1.5 billion. Perhaps even more impressively, the company reported a gross margin of over 41%, nearly double that of Chow Tai Fook, China\u2019s largest traditional jeweler. Laopu\u2019s average store revenue exceeded 100 million yuan, the highest in the country for gold retail.<\/p>\n\n\n\n

Gold as Culture, Not Just Capital<\/strong><\/h2>\n\n\n\n

It wasn\u2019t just Laopu\u2019s stock performance that drew us to the company; it was also the story. As I\u2019ve shared with you many times before, gold plays an important, auspicious role in Chinese culture. The yellow metal is given at births, worn at weddings and handed down as heirlooms. Young Chinese consumers aged 18\u201334 now account for over a third of gold jewelry sales,<\/a> according to Bloomberg\u2019s Chongjing Li.<\/p>\n\n\n\n

Laopu has tapped directly into this demand. Their boutiques\u201436 of them so far, with at least eight more planned this year\u2014are strategically located in some of China\u2019s most prestigious malls and shopping districts, with lines sometimes stretching around the block. Their designs often go viral on Chinese social media.<\/p>\n\n\n\n

A GDP-Backed Growth Story<\/strong><\/h2>\n\n\n\n

Since the start of this century, China\u2019s GDP per capita has increased over 13-fold, from under $1,000 in 2000 to approximately $12,600 in 2023. (For comparison\u2019s sake, India\u2019s GDP per capita has grown sixfold over the same period, or less than half as fast.) While there are signs of a slowdown, especially due to the real estate and demographic headwinds, we believe China\u2019s long-term picture still supports growing discretionary spending in Tier 1 and Tier 2 cities. That\u2019s where Laopu operates, and that\u2019s where the luxury gold market is most resilient.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Past performance is not indicative of future results<\/p>\n\n\n\n

We believe Laopu is well-positioned to benefit from a shift in Chinese consumer behavior toward premium domestic brands. Much like how Moutai dominates high-end liquor or how BYD is overtaking Western electric vehicles (EVs) in China, Laopu is making the case that a Chinese company can lead in luxury jewelry.<\/p>\n\n\n\n

They\u2019ve also begun international expansion, with stores opened in Singapore\u2019s Marina Bay Sands and Hong Kong\u2019s IFC Mall.<\/a><\/p>\n\n\n\n

The Biggest Risk May Be Sitting on the Sidelines<\/strong><\/h2>\n\n\n\n

No stock goes up forever, of course, and Laopu\u2019s meteoric rise has raised a few eyebrows. The company trades at earnings multiples some would call elevated (trailing 12-month price-to-earnings of 87x), and skeptics have compared Laopu to a \u201cstory stock\u201d riding retail hype.<\/a><\/p>\n\n\n\n

We\u2019re watching the fundamentals closely. But as investors who\u2019ve followed the gold market for decades, we\u2019ve seen that price often follows passion\u2014especially in culturally driven demand markets.<\/p>\n\n\n\n

Laopu isn\u2019t a typical miner or ETF proxy for gold prices. We believe it\u2019s a pure play on China\u2019s cultural and increasingly affluent relationship with gold. And at a time when Western luxury brands are losing ground in China,<\/a> Laopu\u2019s ascent feels like a secular trend, not a speculative flash. It\u2019s riding the Love Trade, and it\u2019s doing so in the most important gold market on Earth.<\/p>\n\n\n\n

—<\/p>\n\n\n\n

Originally Posted June 9, 2025 – Why Laopu Gold Is One of the Notable Luxury Stocks Right Now<\/a><\/p>\n\n\n\n

All opinions expressed and data provided are subject to change without notice. Some of these opinions may not be appropriate to every investor. By clicking the link(s) above, you will be directed to a third-party website(s). U.S. Global Investors does not endorse all information supplied by these websites and is not responsible for their content.<\/p>\n\n\n\n

None of U.S. Global Investors Funds held any of the securities mentioned in this article as of 3\/31\/2025.<\/p>\n","protected":false},"excerpt":{"rendered":"

This brings me to Laopu Gold, a Hong Kong-listed company we recently took a position in, as we believe it sits at the very heart of China\u2019s Love Trade.<\/p>\n","protected":false},"author":36,"featured_media":205697,"comment_status":"open","ping_status":"closed","sticky":true,"template":"","format":"standard","meta":{"_acf_changed":true,"footnotes":""},"categories":[144,147,8,12,153,148,7],"tags":[],"contributors-categories":[224],"class_list":{"0":"post-205696","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-commodities","8":"category-north-america","9":"category-region","10":"category-securities","11":"category-stocks","12":"category-text-articles","13":"category-traders-insight","14":"contributors-categories-us-global-investors"},"pp_statuses_selecting_workflow":false,"pp_workflow_action":"current","pp_status_selection":"publish","acf":[],"yoast_head":"\nWhy Laopu Gold Is One of the Notable Luxury Stocks Right 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